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Students perfect their pitches

Observer staff report

A Williston student took home the top prize at Champlain Valley Union High’s Elevator Pitch Competition.

Dustin Peters of Williston came in first with his business idea for an iPhone app, Serious Sun App Development. Peters said he is working toward developing the app, and didn’t want to give away too many details, but that it involves the safety of young children.

“I look at smartphone technology as a plethora of potential innovations, which was one of the reasons I based my project off app development,” Peters wrote in an email to the Observer. “The creative freedom is vast, whether one is creating a simple handheld game, or something that makes life safer. “My plan for the future is to establish relationships with designers at Champlain College so that the app can be developed and put on the market.”

Students in a CVU entrepreneurship class participated in a competition as their final exam. Students had two minutes to convey the heart of their business, concisely outlining their business proposal, marketing strategy and competitive advantage.

Second place went to Griffin DiParlo, Lauren Lougee was third and an honorable mention went to Carter Know.