July 31, 2008
By Tim Simard
A new harvest is coming to Harvest Lane in Williston.
Harvest Equipment, a tractor and power equipment dealer with four locations in Vermont, is opening a new location at 64 Harvest Lane at the former spot occupied by the Gardener's Supply Company outlet store. The outlet store moved earlier this month to its new location at the Four Season's Garden Center on Marshall Avenue.
Observer photo by Tim Simard
Doug Seyler, vice president and general manager of Harvest Equipment, stands in front of the company’s new location on Harvest Lane, with equipment ready to be brought inside. The John Deere dealer is moving its Shelburne location to Williston next month and hopes to open by mid-August.
Harvest Equipment will move its Shelburne Road location in Shelburne to Williston sometime in the middle of August, according to Doug Seyler, vice president and general manager of the company. He said the company is currently installing new displays in the store and giving the space a brand new look.
Harvest Equipment has recently signed a new contract with John Deere equipment to make the Williston store a premier retailer in the area for the national company. The closest John Deere exclusive dealer is at Yandow Sales and Service in North Ferrisburgh.
Harvest will now exclusively carry John Deere heavy machinery, as well as retail-oriented products including shirts, hats and toys, Seyler said. He added Harvest would continue to carry Husqvarna power equipment.
“Basically we needed more space than our Shelburne Road store provided,” Seyler said.
The Williston location has 9,600 square feet of space for retail and a repair facility, and Seyler said Harvest Equipment plans to utilize the outside grounds for people to peruse different John Deere machines. Seyler said the company was granted a discretionary permit by Williston's Development Review Board in June to display the equipment near Harvest's parking lot.
Harvest Equipment does have some heavy equipment for rent, but Seyler said it's not the main focus of the company. He said he did expect to get more requests for rentals in Williston now that Hertz Rental Equipment left its Harvest Lane location in recent months.
Harvest Equipment has locations in Newport and Swanton, as well as Montpelier, where the company is constructing a new building for its store. Seyler said having multiple locations has been good for business and he's excited about opening the Williston store soon.
As for having Harvest Equipment on Harvest Lane?
“We couldn't have planned that better,” Seyler said, laughing. “It's a perfect match.”